How startups can secure investment


If you've come up with an impressive business idea and assembled a team around you, it might be tempting to feel like the hard part is over. However, until you've secured some way of funding your project, it can easily evaporate before your eyes. 

A good business can not succeed without some financial backing. As the old saying goes, ‘’You’ve got to spend money to make money’’. But how do you find those lucrative investors?

Not every great entrepreneur is a natural salesperson. But the reality is that if you want to secure investors you need to be able to market your idea (and yourself) to potential backers.

The sooner you receive investment the better so follow our top tips to help you bag some generous contributions.

To read more advice on startups from seasoned entrepreneurs, read this.