From the beginning, Apple liked to proclaim it was inventing the future with products that would change the world.
That visionary impulse often comes across as stubbornness, with Apple ignoring what the pundits say - as well as overwrought when Apple puts on its "it's all amazing and revolutionary" dog-and-pony shows.
Even when cofounder Steve Jobs wasn't at Apple, that attitude has prevailed. Yet no tech company in the past 38 years has done as much user-facing innovation as Apple. Never mind that most people don't use Macs or iPads. And even when it doesn't win the market, Apple defines the market time and again.
Here are the 10 most significant products Apple has created, ones that really have changed the world.