In order to achieve this, the newspaper is constantly thinking about how it can improve its mobile and tablet applications, which have so far been downloaded by over a million people.
Part of the Guardian's application development process involves putting the apps in the hands of the user. This is done by releasing beta versions of the app for people to use in their daily lives. It is also done by watching and hearing how people engage with the app within a designated space at the Guardian's office in King's Cross.
This designated space is the Guardian's UX Studio, which was opened last year.
Techworld was invited to see the UX Studio this week as the Guardian unveiled a revamped version of its mobile and tablet apps.