Spanish startup FirstV1sion is using a crowdfunding platform to raise 2.5 million euros (£1.8 million) for its “immersive wearable broadcasting system” that can be used for sports.
FirstV1sion is a member of Telefónica’s accelerator program Wayra and is raising the money through the Bank to the Future international crowdfunding platform. The technology the money is being raised for “immerses fans into a sports game through the player’s point of view”, said FirstV1sion.
Last year, Telefónica became FirstV1sion’s first strategic investor when the company entered Telefónica’s Wayra accelerator in Barcelona. Following Telefónica’s involvement, professional footballer Andrés Iniesta of Barcelona and basketball player Serge Ibaka of Oklahoma City Thunder invested in the company.
With the crowdfunding move sports fans and others can back the company. FirstV1sion says it expects to have more than 5,000 international investors at the end of the funding round.
Jose Ildefonso, CEO and founder of FirstV1sion, said: “The enthusiasm and passion for sport transcends national borders. FirstV1sion wants to connect people regardless of where they come from, bringing these sports-like values into the company.”
Starting at just 61 euros anybody can become a shareholder. Each shareholder gets a proportional slice of FirstV1sion capital “as well as associated benefits”.
By combining a full-HD camera with a professional RF transmission system, FirstV1sion provides viewers with broadcast-quality footage from a new angle, making replays and tense sporting moments “more exciting”, said FirstV1sion. Additional features, including sound and biometric sensors, complete the design. The technology was recently piloted in a Real Madrid v Barcelona game.