How to market apps: 5 great ways to sell any app

Christina Mercer
Christina Mercer

Christina Mercer

Christina is audience development editor. After graduating from the University of Nottingham reading philosophy and theology in 2013, Christina joined a tech start-up specialising in mobile apps. She has a keen interest in the mobile platform and innovative tech.

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Here's how to market apps. The simple guide to boosting app downloads for any business. 

Mobile marketers will be happy to hear that according to Ofcom smartphones are now more popular than laptops for getting people online.

However, with two in five smartphone users confessing to deleting their apps in favour of mobile-friendly websites, businesses are losing out on app downloads while mobile
websites are growing in popularity.

With an apps lifespan being just three months for one in five, here are some need-to-know tips for marketing your apps and boosting downloads.

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