uMotif - a digital healthcare start-up that provides mobile and web apps to help people track, monitor and manage their health - has been crowned the 2013 winner of Cisco's British Innovation Gateway (BIG) Awards.
The London-based start-up was awarded the top prize at the IDEALondon innovation centre last Thursday evening for its platform which enables people to share their data with healthcare workers so that treatments can be improved, lives can potentially be saved and healthcare costs can be reduced.
uMotif, currently working across the NHS in Parkinson's Disease, diabetes and post-operative care, was awarded with a cheque of $100,000 (£62,000) in a total prize package worth $200,000 (£124,000), which includes 12 months of mentoring and support covering PR, marketing, career management and legal services.
uMotif co-founder Bruce Hellman told Techworld: "The cash is going to be very useful to help with further technical development, and sales and marketing. But we are also very excited about the mentoring from Cisco and support from the other sponsors, which is really going to help us grow and expand quickly."
Taking second place in the competition was Whisk.com which creates shopping lists based on recipes, and the third prize was awarded to networking application, Actual Experience.
The Cisco BIG Awards aim to reward the UK's most innovative start-up digital businesses and SMEs with an investment of cash, technology and human resources. This means that in addition to the $200,000, the overall winner will receive 12 months of mentoring and advice from Cisco and its partners, including PR, marketing, HR and legal services.
The awards are a core component of Cisco’s British Innovation Gateway initiative, designed to encourage the advancement of STEM (Science, Technology, Engineering and Maths) skills, and give SMEs the opportunity to grow their businesses by connecting them with investors and other entrepreneurs.
The initiative is also part of Cisco's Olympic legacy plans, which involve setting up innovation centres around the country, equipped with Cisco’s own networking and collaboration technology.
Phil Smith, CEO of Cisco UK and Ireland said: “The calibre of the entries has been outstanding and reflects just a snapshot of great British technological ingenuity. Cisco BIG Awards aim to discover and foster innovation and talent, and in these twenty semi-finalists I believe we have found some of the nation's rising stars."
Last year the prize went to Snap Fashion – a virtual search engine for fashionistas.
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