Mobile dating app SinglesAroundMe (SAM) has revealed a patent-pending technology called Position-Shift that allows singletons to change their location in order to protect their privacy.
The Position-Shift algorithm allows the user to introduce a degree of displacement to their location and control who knows where they are and when.
Indeed, the technology allows users to displace their true location by several miles. “This degree of privacy still allows users to flirt within the general vicinity, but provides them with the comfort and security they desire,” the company wrote in a press release.
The firm goes on to suggest that social networks like Facebook could one day use its Position-Shift technology to allow its users to choose which of their friends can see where they are at any given time.
SAM CEO Christopher Klotz said: "We came to realise that our invention has broad appeal across all social networks and where location is a privacy issue for people in their everyday lives. People in all walks of life desire the ability to control who knows where they are and we just discovered a clever way to control this in the digital world."
Launched in 2010, SAM is a location-based mobile dating and social discovery app available on Android, iPhone and Blackberry. It boasts over two million users in 100 countries.
The app is one of several dating apps that aim to put people looking for love (or something else) in touch with potential partners in their vicinity. Among the company’s rivals is mobile dating app Tinder, which has attracted millions of users with its novel approach that gets users to swipe right if they like a photo of someone within a given radius or left if they don’t.